Selling a certified vehicle is great for a dealership and the customer. Customers get the most out of a certified vehicle, and the finance department is still getting back-end from the lien holder. The only problem with this process is that the car warranty is gone.
On one hand, vehicles are being financed for 60-84 months; on the other the customer is only visiting your service department one to two times during the warranty period. So, what is the solution for both dealership and customer. Continental Warranty Inc offers dealers a cost-inducing solution that customers will absolutely appreciate.
Everyone Wins While Financing A Car
By adding an extended car warranty to the finance department the dealership’s managers have the opportunity to sell a product that can increase gross profit! It’s a win-win. The customers will actually get an additional two to three years of protection more than the OEM certified program. This ensures that the driver is covered for the entire period that they are financing the car!
At the same time, fixed operations increase because the customer is covered longer with a zero deductible program that pays 100% parts and 100% labor in your service drive. All of this can be explained to the customer at the dealership, and you can even encourage them to sit down with a service team member for more details.
This extended car warranty offered at Continental Warranty Inc is called the Rider Protection program. It can only be offered at the inception date of the Manufacturer certified program – and that is important. As they say, timing is everything.
This Extended Rider program starts from the original in service date and from 0 miles. Contact us to find out which classification schedule and models are eligible.
Find out more about our extended car warranty programs by calling us at (302) 375-0401 today!
