At Continental Warranty, our extended car warranty company, we believe in doing what’s best for our customers and the dealers who sell these products. That is why we recommend looking into the Extended Rider Program. This program has many benefits for both the consumer and the dealer. Let’s first point out what’s wrong with just leaving things as they are with the factory certified program. You can’t fix something that you don’t even know is broken.
It’s not good for gross profit, customer retention, and fixed operations. The vehicle service contract is gone, the finance department is still getting backend from the lienholder, the vehicles aren’t covered as long as the financing or leaser, and fixed operations disintegrate with customers that visit the service department only one or two times per warranty period. The solution for all of this is the Extended Rider Program.
A Solution For All Parties Involved
This program brings back the Vehicle Service Contract in the Finance Department, gross profits drastically increase, customers get an addition 2-3 years of protection more than OEM certified programs, fixed operations increase with a 0 deductible program, and consumers are covered the entire period of financing the car. Just remember that the Rider Protection program can only be offered at the inception date of the manufacturer certified program and start from the original in service date and from 0 miles. This program could change the way your dealership operates in a positive way.
Contact Continental Warranty to learn more about our program and other products that could significantly improve your dealerships bottom line and profits. We are here to make life easier for everyone so why not take advantage of that? Your customers will love the products, you will love the products, and we love helping out, so it’s a win-win-win situation for everyone. Get in touch to get started towards a brighter financial future.
