Continental Warranty helps dealers maximize profit potential from every new or used vehicle sold with their diversified line of back-end products. Extended vehicle service contracts, Gap insurance and more offer auto dealers fantastic profit potential as unit volume goes up.
Auto dealers who increase their product mix of service contracts can often realize an increase of $20,000 to $30,000 a month in back additional back-end gross profit. Additionally, changes in training and product mix often improve profits from theft protection, Gap insurance, and other back-end products thousands of dollars per month.
Continental Warranty’s Back-End Products Produce More Profits
Expanding a dealer’s line of back-end products is an effective and efficient way to see substantial profit increases on a monthly basis. When systems are in place to extract all the gross profit that is possible, dealers are able to advertise more often, more effectively and more aggressively. These savvy dealers will continue to get bigger at the expense of those unable or unwilling to adapt.
Continental Warranty is well known for their comprehensive vehicle service contract programs including a basic service plan, UltraCare Service Contract, lifetime/unlimited powertrain coverage, 10 year/100,000 mile protection and more. Coverage is effective no matter where the customer is driving and assistance is accessible by dialing a simple toll-free number.
Dealers can take advantage of Continental Warranty’s comprehensive line of back-end products. These dealers will increase back-end profits with more service contract penetration, and still maintain their OEM service contract penetration.
To learn more about their back-end products, call Continental Warranty at (302) 375-0401.